
The way you deliver your story online can make all the difference.
Some of my work
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Television
I led the Love. Unlimited. TV campaign project promoting travel to the Secrets brand. The campaign ran for 4 years on traditional and digital mediums, surpassed goals, and yielded a positive ROI.
Additionally, I led several multi-award winning TV Integrations including partnerships with Good Morning America (Live!), The Bachelor, ET!, Top Chef and the Travel Channel.
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Website Management
With over 13 years of experience managing websites, I've led 3 multi-brand site migrations, 2 brand launches, and 5 brand re-positionings.
I specialize in handling complex projects in collaboration with tech, design, and UX teams. My latest project exceeded goals in just 60 days. I'm proficient in AEM, WordPress, and custom CMS platforms
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Promotional Strategy
In a world full of distractions, guiding customers effectively is key. Savvy consumers need clear, strategic messaging that captures attention instantly and drives action.
I specialize in promotional mediums like websites and email, though my creative side still loves direct mail for its tangible impact.
Some of my hobbies
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Art
I'm an untrained, yet passionate creative who loves to paint and sketch in my free time. While abstract art is my favorite style, I often find myself drawn to sketching animals. So if you notice paint on my hands, it's because I've likely been working on my latest creation.
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Farmers Market
Every other Saturday, you’ll find me at the local farmers market, helping out with my husband’s pasta shop. I love being part of the community, sharing fresh, handmade pasta with our customers.